"Our commitment to serve our customers involves accompanying them and helping them achieve their goals of operational excellence, which in today’s competitive environment secures their future"He has held Functional Management and General Management positions in companies in the Industrial Consumption Products sector. In 1966, together with Ignacio Guerra, he founded Alfa consulting, and since then has been involved in projects in fields of Food, Banking and Insurance, Construction, Energy, Chemicals, Petrochemicals and Tourism, among others. Industrial Engineer, specializing in electricity from the Barcelona UPC. Diploma in Business Administration from the E.O.I., diploma in Markets and Sales from the E.A.E. and MBA from the Sloan School of Management.