Our goal is to achieve commercial excellence, successful commercial launches and the global homogenization of operations.
The new sector paradigm requires a greater focus on the management of healthcare services. The relationship and interaction between doctors, nurses, hospital pharmacists and points of sale represents a critical factor for the differential placement of our medicine in comparison to other competitors.
In order to address this new situation, it is necessary to:
- Understand and cover the needs of each part to achieve maximum added value.
- Coordinate different organizational departments and levels to convey the proposal of value in an accurate manner.
- Homogenize operations globally in order to ensure the success of the proposal of value in its different scopes of action.
- Design and implement a precise model for action to differentiate our competitive edge.